Influence App Review: Can You Earn From Video Surveys?

By Al Baker - Affiliate disclosure: This article contains a referral link. If you use it, I may

receive a referral reward at no extra cost to you. This doesn’t affect my editorial verdict.

Influence by Voxpopme is a paid market research app with a difference. Instead of spending your time ticking boxes or typing lengthy responses, you can earn money by recording short videos giving your opinion on products, services, adverts and other topics.

I’ve used Influence myself, and this is what first made it stand out from many of the other survey apps I’ve tried. When I was using it regularly, I’d often answer a question while sitting on the sofa or even while cooking dinner because recording a short response was much quicker than typing everything out.

Influence currently accepts members in the UK, US, Australia and Canada, and membership isn’t available to anyone under the age of 16. That makes it a service aimed at older teenagers and adults rather than a general family survey app.

How I reviewed Influence

• First-hand use: Yes. I have personally used Influence, submitted paid video responses and cashed out earnings.

• What I checked: Current payment rules, the £10 UK cashout threshold, video requirements, how responses may be used, current invite-a-friend terms and newer mission-style tasks.

• Evidence used: My own previous use of the app alongside current Influence and Voxpopme information.

• Commercial relationship: The article contains my Influence invite link.

What Is the Influence App and How Does It Work?

Influence connects people willing to give video feedback with businesses carrying out consumer research. Instead of answering a conventional written survey, you record yourself responding to a question using your phone’s camera.

Paid questions that you’re eligible for appear in the app, along with the amount being offered and information about the task. You can decide whether the subject and payment are worth your time before recording anything, and approved responses are credited to your Influence balance once they’ve been reviewed.

You don’t have to answer every question that appears. If you don’t know enough about a subject to give a useful answer, skipping it can make more sense than rushing through something purely for the payment.

How Long Are Influence Video Surveys?

Influence video responses normally need to last between 15 and 60 seconds. You need to use your front-facing camera, make sure your face can be seen clearly and avoid excessive background noise.

This short format is what I’ve always liked about the app. I find talking about what I think much faster than typing out several paragraphs covering exactly the same subject, particularly when I’m only being asked for a fairly simple opinion.

You don’t need to fill every second simply because it’s available, but your answer does need to address the question properly. Very short, vague or poor-quality videos can be marked down or rejected.

How Much Does the Influence App Pay?

There isn’t a fixed amount for every Influence survey. The payment for each video is shown before you begin, so you can decide whether it’s worth doing before spending your time recording it.

When I originally used Influence regularly, I commonly saw basic questions paying around 25p, with some paying 63p or more.

I’d treat those figures as my past experience rather than a promise of what you’ll receive now, because individual payments and the number of surveys available can vary.

Influence also offers missions, which can involve several video questions, reviewing a product, visiting a shop or trying an experience. These can include payments for individual videos plus an additional amount for completing the full mission.

Can Influence Reject Your Video?

Yes. Submitting a video doesn’t automatically mean you’ll be paid because responses are checked before payment is approved.

A response can be declined if you don’t properly answer the question, fail to cover the requested points, speak for less than 15 seconds, can’t be seen clearly or have audio or visual problems. Declined responses can still be viewed in the app, but they can’t currently be resubmitted.

That makes it worth spending a few seconds checking your recording before submitting it. A clear answer in a reasonably quiet room gives you a much better chance of meeting the requirements.

How Do You Get Paid by Influence?

UK users currently need at least £10 in their Influence balance before they can request a payment through PayPal. You’ll also need to verify your email address before making your first cashout, and payments are requested from the wallet section of the app.

Once you’ve reached the minimum, you can choose the PayPal account you want to use. Influence says cashouts should arrive within 72 hours, although repeat payments can sometimes arrive more quickly.

When I used Influence regularly, I tended to reach the £10 cashout every couple of months. That’s my own experience rather than an indication of what everybody will earn, because the number of suitable surveys you receive can vary considerably.

How Often Do Influence Surveys Appear?

There isn’t a guaranteed number of Influence surveys each day or week. Opportunities are targeted, and projects can have a limited number of responses available, so some questions may disappear once enough suitable people have completed them.

The app can send notifications when new paid questions become available. I found that useful because some opportunities are quick to complete, and opening the app when a notification arrives gives you a better chance of seeing whether the question suits you before the required responses have been filled.

That variability is why I’d treat Influence as a way of earning occasional extra money rather than dependable monthly income. It can be useful alongside other paid research apps, but you can’t control how many suitable projects will be sent to you.

Who Can See Your Influence Videos?

This is worth checking before you record because you’re submitting a video of yourself rather than an anonymous tick-box answer.

Some videos are only used internally for research, while others can be approved for wider use. If a question allows public use, your response, or part of it, may be used on websites or social media, so it’s worth checking the usage information shown before you start recording.

Influence also has an optional community area where responses can be seen by other users. Taking part in that community area is opt-in rather than automatic, so you’re not automatically making every survey response visible to other people using the app.

There is also an important rights point to be aware of. Under the current UK Influence terms, intellectual property rights in submitted responses transfer to Voxpopme, so I’d always check the stated usage before submitting anything you wouldn’t be comfortable seeing used in the way described.

Can You Earn Extra by Inviting Friends?

Influence currently pays the existing user £1 when someone they invite registers correctly and has their first qualifying video response approved. The reward depends on the invitation tracking properly through the correct route, so using the invitation link matters.

If you decide the app is something you’d like to try, you can join Influence through my invite link.

The older version of this post described this as a £1 sign-up bonus for the new user. The current UK terms clearly promise the £1 reward to the person making the invitation, but don’t clearly promise the same £1 to the person joining, so I’m no longer describing it as a joining bonus.

Is the Influence App Legit?

Influence is a genuine paid research service operated by Voxpopme Limited. Its UK terms identify Voxpopme Limited as an England and Wales registered company, and its current support information sets out how surveys, video approvals and payments work.

The £10 UK cashout process is clearly documented, including the use of PayPal and the normal payment timeframe. That doesn’t mean you’ll receive a particular number of surveys or earn a fixed amount every month, but it does mean there’s a defined process for completing work and withdrawing approved earnings.

For me, the more useful question is whether the format suits you. If you’re comfortable talking into your phone camera and prefer short answers to lengthy online questionnaires, it can be a useful paid research app to keep available when suitable questions appear.

Is the Influence App Worth Using?

I still like the idea behind Influence because recording a 15 to 60-second response can be much quicker than working through a long conventional survey. I’ve used the app myself, earned money from it and previously cashed out, so I know the basic process works.

I wouldn’t rely on it for a fixed amount of extra income because survey availability varies and videos have to be approved before you receive the payment. You also need to be comfortable appearing on camera and should check the usage information before every response.

My approach would be to keep it as one of several paid research options, answer the questions that genuinely suit you and let the balance build until you reach the £10 PayPal cashout. That keeps it in perspective as occasional extra money rather than something your household budget depends on.

Frequently Asked Questions

What is the Influence app?

Influence by Voxpopme is a market research app that pays people to record short video responses to questions from brands and researchers. UK users can take part through the Influence mobile app.

How much does Influence pay per survey?

There isn’t one fixed payment for every question. The amount offered is shown before you record, while some larger missions can include payments for individual videos plus an extra amount for completing the full task.

What is the Influence minimum payout in the UK?

The current minimum cashout for UK users is £10. Payments are requested through the app and sent using PayPal.

How long does Influence take to pay?

Influence says PayPal cashouts should arrive within 72 hours of the request. People who have cashed out previously may receive their payment more quickly.

Can an Influence video be rejected?

Yes. Videos can be declined for reasons including poor sound or lighting, failing to answer the question properly or not meeting the 15-second minimum recording requirement.

Can Influence use my videos publicly?

Some questions allow public usage, which can mean the response or part of it being used on websites or social media. Check the usage information shown for each question before recording and submitting your video.

How old do you have to be to use Influence?

Influence membership isn’t open to anyone under 16. Other eligibility and account requirements also apply.

Is Influence a reliable way to earn money?

Influence can provide extra money when suitable paid surveys are available, but the number of opportunities isn’t guaranteed. I wouldn’t rely on it for a predictable amount of monthly income.